DELTA DENTAL CONSUMER NEWSLETTER
At Delta Dental, I had the privilege of leading the creation of a marketing strategy for a brand-new consumer newsletter that reached an impressive audience of 600,000 members and 140,000 clients and brokers across the nation. As the driving force behind the content, I crafted engaging and original articles filled with fun and informative facts about dental care and health. This quarterly newsletter not only provided valuable insights but also helped strengthen the connection with a broad and diverse audience, positioning Delta Dental as a trusted voice in the industry.